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The Purposely Aligned Entrepreneur

The Purposely Aligned Entrepreneur Podcast, presented by Boss Girl Creative & hosted by Taylor Bradford, is a weekly podcast that leads & inspires entrepreneurs who have found success, to stay purposely aligned in that success, by providing them support, guidance & a sisterhood to keep going. The business journey isn't meant to be traveled alone!
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Now displaying: November, 2015
Nov 25, 2015

BGC ANNOUNCEMENTS
* Welcome to the 24th episode of the Boss Girl Creative Podcast!! In Today's episode, Jennifer and I discuss Do-Follow links and No-Follow links and what that means + Affiliate Income
* Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Have you seen the BGC Intensive??
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me on Periscope (@pnkheelspnktrk) on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlQA

INSIDE THIS EPISODE
* No-Follow Links
* Do-Follow Links
* Affiliate Income
* Google's Webmaster Policy about No-Follow Links
* Link schemes

JUICY QUOTES
"No-follow links is a bit of HTML code that you add into your link that is going outbound to a brand, boutique, product or service. If you are getting paid to write about said brand or service or product or whatever, if it's in money or product compensation, you need to be no-following these links. That tells Google that you either a) don't trust the source or you've been paid. One of the two." Taylor Bradford

"If you are being paid to talk about a brand or service, your links going to that brand or service have to be no-follow links." Taylor Bradford

"Some people will say, oh well it's just Google. But, Hello! It's GOOGLE! Google runs the internet. If you blog, you are on the internet. And you do not want to piss off the Google gods...EVER!" Jennifer Salter

"It's going to hurt your brand and their brand simultaneously if you don't follow these rules." Taylor Bradford

"When it comes to this kind of stuff, go to the source." Jennifer Salter

"Ignorance is not bliss." Taylor Bradford

"Start doing your research on how to go about doing these things the right way." Taylor Bradford

"Do your own research and know 100%. Even in the articles that you and I have written about these kinds of subjects, we have both said we are quoting these sources, but go read these sources for yourself. Interpret them yourself. Get the knowledge in your own head so that you can stand up for your own brand." Jennifer Salter

"At the end of the day, no one else is representing you." Taylor Bradford

"If you are an Amazon Associate, you cannot send out affiliate links through an RSS Feed or a newsletter." Taylor Bradford

RESOURCES AND LINKS MENTIONED
*Links below may contain Affiliate Links. Purchasing through them help support Boss Girl Creative.*
Google Webmaster Policy on No-Follow links
Google's stance on Paid Links
Do-Follow/No-Follow via #BLOGGINGEDUMACATION
Amazon Associates
Plugin for Wordpress: Remove Amazon Links from RSS Feed
CJ Affiliate
RewardStyle
ShopStyle Collective
Share-a-Sale

SHOUT-OUTS
No one got mentioned. Lots of great advice!

FIND TAYLOR ONLINE
Blog - pinkheelspinktruck.com
Instagram - @pnkheelspnktrk
Facebook - PinkHeelsPinkTruck
Pinterest - pnkheelspnktrk
Twitter - @pnkheelspnktrk

FIND JENNIFER ONLINE
Blog - Busy Being Jennifer
Instagram - @BusyBeingJennifer
Handmade Biz - Homespun Happiness
Facebook - facebook.com/BusyBeingJennifer
Twitter - twitter.com/busybeingjenn
Shop Facebook - facebook.com/HomespunHappiness
Shop Instagram - instagram.com/shophomespunhappiness/

HELP SPREAD THE BOSS GIRL LOVE!
It would be amazeballs if you shared Boss Girl Creative Podcast with your fellow Boss Girls on twitter. Click here to tweet some love!
If you love this podcast, head on over to iTunes and kindly leave a rating, a review and subscribe!

Nov 18, 2015

BGC ANNOUNCEMENTS
* Welcome to the 23rd episode of the Boss Girl Creative Podcast!! In Today's episode, Jennifer and I answer Quita's (Audacious Biz) call-in question relating to content creation & then we segue into online privacy and more.
* Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Have you seen the BGC Intensive??
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me on Periscope (@pnkheelspnktrk) on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlQA

INSIDE THIS EPISODE
* Starting a Blog
* Finding your Voice
* Just start
* Tell the why behind your business
* Answer your customer's #1 question
* You are your brand
* Online Privacy
* Grabbing ALL of your social media names
* Consistency in blogging
* Creating an editorial calendar

JUICY QUOTES
"You just need to start [a blog]. I don't necessarily think you need to have a whole lot of content in the back burner to get started blogging. I think the biggest thing you need to do is just start blogging." Taylor Bradford

"We didn't have anything when we started. It was a wing and prayer when we got started. And I think sometimes that's the best way to learn." Jennifer Salter

"You don't really find your voice [in your blog]...you're not going to be able to pinpoint that [your voice] until you get started and start developing your audience." Jennifer Salter

"Get yourself into like-minded Facebook groups and start interacting with people that might be in your business niche. Or maybe it's solopreneurs or creative entrepreneurs, some kind of Facebook group where you can literally if they have a weekly thread or a daily thread where you can throw your brand new content out there. Then you can start getting some eyes on that and start building kind of your self-confidence behind your content." Taylor Bradford

"Every blogger starts at zero. Every single one of us." Taylor Bradford

"Start with your customer's number one question. That should be your first blog post." Taylor Bradford

"People need to know the why behind your business." Jennifer Salter

"It's important to put your face out there....you are your brand, regardless of what direction you take it. You are you and you are your brand. You have to put your face on that." Jennifer Salter

"Consistency is so the key. And that is something that you need to sit down and have a discussion with yourself and say this is how often I'm going to post and these are the days I'm going to post. And you need to stick to that schedule because your readers will come to know what that schedule is." Taylor Bradford

RESOURCES AND LINKS MENTIONED
*Links below may contain Affiliate Links. Purchasing through them help support Boss Girl Creative.*
You got off easy on this one!

SHOUT-OUTS
WOW...we were so into talking about this topic that there were no shout-outs outside of Quita!! Big shout-out to her for calling in her question!!

Go visit Quita online:
Website: Audacious Biz
Twitter: @AudaciousBiz

FIND TAYLOR ONLINE
Blog - pinkheelspinktruck.com
Instagram - @pnkheelspnktrk
Facebook - PinkHeelsPinkTruck
Pinterest - pnkheelspnktrk
Twitter - @pnkheelspnktrk

FIND JENNIFER ONLINE
Blog - Busy Being Jennifer
Instagram - @BusyBeingJennifer
Handmade Biz - Homespun Happiness
Facebook - facebook.com/BusyBeingJennifer
Twitter - twitter.com/busybeingjenn
Shop Facebook - facebook.com/HomespunHappiness
Shop Instagram - instagram.com/shophomespunhappiness/

HELP SPREAD THE BOSS GIRL LOVE!
It would be amazeballs if you shared Boss Girl Creative Podcast with your fellow Boss Girls on twitter. Click here to tweet some love!
If you love this podcast, head on over to iTunes and kindly leave a rating, a review and subscribe!

Nov 11, 2015

BGC ANNOUNCEMENTS
* Welcome to the 22nd episode of the Boss Girl Creative Podcast!! Today I'm interviewing author and Boss Girl, Angela Correll.
* Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Have you seen the BGC Intensive??
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me on Periscope (@pnkheelspnktrk) on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlQA

INSIDE THIS EPISODE
* Building a Business with a Team
* Believing in your Strengths
* Being Excellent at a Few Things
* Managing Fear

JUICY QUOTES
"To really, to get great folks on your team and to help them develop in a way so that they can be using their giftedness and really trying to get out of the way and let them do what they are there to do. I think one of the hard things when you are a creative is, you know, we kind of tend to think if something is our baby, and when we have an idea or a vision of how we want to do something, that there is only one way to get there. And the truth is, there are a lot of different methods. Really letting people use their own method, and as long as everyone has the same goal and the same vision, that's the main thing." Angela Correll

"We all can do a lot of things, but there are only a few things we can probably do well." Angela Correll

"Doing things in excellence takes time and energy." Angela Correll

"Sometimes you can rob someone else of an opportunity by trying to do everything." Angela Correll

"I think perseverance and patience are two of the most important qualities you can have. I've just seen over and over in my life that perseverance is so much more valuable than talent really." Angela Correll

RESOURCES AND LINKS MENTIONED
*Links below may contain Affiliate Links. Purchasing through them help support Boss Girl Creative.*
The Best Yes: Making Wise Decisions in the Midst of Endless Demands by Lysa TerKeurst

SHOUT-OUTS
Lysa TerKeurst
Jan Karon
Mary Catherine McClellan, Co-Founder of Taigan

FIND TAYLOR ONLINE
Blog - pinkheelspinktruck.com
Instagram - @pnkheelspnktrk
Facebook - PinkHeelsPinkTruck
Pinterest - pnkheelspnktrk
Twitter - @pnkheelspnktrk

FIND ANGELA ONLINE
Website - AngelaCorrell.com
Facebook - AuthorAngelaCorrell
Twitter - @angela_correll
The Bluebird Cafe
Wilderness Road Guest Houses & Rooms
Kentucky Soaps and Such

HELP SPREAD THE BOSS GIRL LOVE!
It would be amazeballs if you shared Boss Girl Creative Podcast with your fellow Boss Girls on twitter. Click here to tweet some love!
If you love this podcast, head on over to iTunes and kindly leave a rating, a review and subscribe!

Nov 4, 2015

BGC ANNOUNCEMENTS
* Welcome to the 21st episode of the Boss Girl Creative Podcast!! In Today's episode, Jennifer and I chat where you can share your content online to get it into the eyes of more potential readers.
* Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Have you seen the BGC Intensive??
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me on Periscope (@pnkheelspnktrk) on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlQA

INSIDE THIS EPISODE
* Social Media Platforms (Pinterest, Twitter, Google+, Facebook)
* Floating Share Widgets/Plugins
* Click-to-Tweet
* Tagging people & brands on social media
* Emailing people you write about in posts
* Twitter Cards
* Newsletters
* Hashtags
* Foodgawker, Yummly, Tastespotting, Craftgawker, Stylegawker
* Sverve
* StumbleUpon

JUICY QUOTES
"Twitter: when you are writing new content, I recommend you push out your post at least 3 times, the day it goes live." Taylor Bradford

"Don't forget about your archived content that you've worked so hard to create." Taylor Bradford

"Make sure it's a repin off of an exisiting pin because you will have more traction off repinning than creating a brand new pin." Taylor Bradford

"Sometimes people use it (click to tweet) with a little bit of humor, like "oh that was tweetable, here click here." Get people to engage with your post, those are fun." Taylor Bradford

"When I do a book review, I will always go and find the author's twitter handle and their facebook page. And when I'm writing the tweet or writing the facebook post share, I'm making sure to tag them because when it pops up in their radar, it's basically free advertisement for them. All they have to do is click the retweet button and they send it out to their community." Taylor Bradford

RESOURCES AND LINKS MENTIONED
*Links below may contain Affiliate Links. Purchasing through them help support Boss Girl Creative.*
Meet Edgar
Buffer
SumoMe
Click-to-Tweet
CoSchedule
Twitter Cards
YOAST SEO Plugin
WP Jetpack
Yummly
Foodgawker
Tastespotting
Craftgawker
Stylegawker
Sverve
StumbleUpon

SHOUT-OUTS
Patti Tucker, Oh Mrs. Tucker
Create and Crave Link Party, #CreateandCrave

FIND TAYLOR ONLINE
Blog - pinkheelspinktruck.com
Instagram - @pnkheelspnktrk
Facebook - PinkHeelsPinkTruck
Pinterest - pnkheelspnktrk
Twitter - @pnkheelspnktrk

FIND JENNIFER ONLINE
Blog - Busy Being Jennifer
Instagram - @BusyBeingJennifer
Handmade Biz - Homespun Happiness
Facebook - facebook.com/BusyBeingJennifer
Twitter - twitter.com/busybeingjenn
Shop Facebook - facebook.com/HomespunHappiness
Shop Instagram - instagram.com/shophomespunhappiness/

HELP SPREAD THE BOSS GIRL LOVE!
It would be amazeballs if you shared Boss Girl Creative Podcast with your fellow Boss Girls on twitter. Click here to tweet some love!
If you love this podcast, head on over to iTunes and kindly leave a rating, a review and subscribe!

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