Info

The Purposely Aligned Entrepreneur

The Purposely Aligned Entrepreneur Podcast, presented by Boss Girl Creative & hosted by Taylor Bradford, is a weekly podcast that provides business visibility tips, brand advice and business resources. Ready to turn your purpose into a paycheck?? Grab a beverage, a notebook & pen or your fav notes app & hit play, sis! Let's get this mini-workshop going!
RSS Feed Subscribe in Apple Podcasts
The Purposely Aligned Entrepreneur
2024
December
November
October
September
August
July
June
May
April
March
February
January


2023
December
November
October
September
August
July
June
May
April
March
February
January


2022
December
November
October
September
August
July
June
May
April
March
February
January


2021
December
November
October
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February
January


2015
December
November
October
September
August
July
June


All Episodes
Archives
Now displaying: August, 2015
Aug 26, 2015

BGC ANNOUNCEMENTS
* Welcome to the eleventh episode of the Boss Girl Creative Podcast!! Today I've got Kirsten Oliphant as my Guest Co-Host and we're talking about Collaborations. Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Have you seen the BGC Intensive??
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me on Periscope (@pnkheelspnktrk) on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlQA

EPISODE AT A GLANCE
* Beginning to Collaborate
* Reasons to Collaborate
* Expanding your Community
* Expanding your Horizons
* Expanding your Opportunities
* Different Types of Collaborations
* Building Community
* Building Brand Awareness ($$)

QUOTES BY TAYLOR
"The main part [of a tribe] is to be able to bounce ideas back and forth you know sharing contacts and whatever else we need help with, we celebrate each other. It has been a great place as far as connecting and kind of really growing." Taylor Bradford

"[My Book Club] it has kind of evolved over the years from trying to figure out what really works and like what’s feasible because you know everybody’s busy and trying to maintain an online book club, what I’ve experienced in person with books clubs is...what keeps the book clubs going is the in person events so trying to figure that out online has been an interesting ride for sure." Taylor Bradford

"I think you would just set yourself up to fail if you didn’t kind of have that sitting at the back of your brain that it’s going to change, you know your idea once you first pitch it is one of the things on collaborations because you are able to test ideas and products and you know what’s feasible, what works, what doesn’t work I mean I think that’s the nature of any kind of business regardless of collaboration, but it does allow you to see what works and truly what you’re trying to do with a collaboration is grow...grow in some way and whether it be to grow your community or grow your brand. I mean you are going to grow. So whether it works or doesn’t work it helps you figure out what direction to move or to go, in order to continue to grow." Taylor Bradford

"It’s expanding your community when you collaborate." Taylor Bradford

"I want the value in the podcast and my listeners to take away something from everything I put out there so yeah, for sure I don’t go into it thinking ‘yeah this is going to push me over the top!’" Taylor Bradford

"When you collaborate with someone else, it kind of opens your eyes to see things differently because the person you are collaborating with may view you in a light that you didn’t realize and, I am saying this in a positive way." Taylor Bradford

"It almost, in a way, secretly reaffirms that you are on the right path that you are doing what you are supposed to be doing when someone does recognize that in you but you don’t yet see it. That’s a character builder for me is that I know I’m on that right path when someone approaches me and says, ‘I need to learn everything you know.’" Taylor Bradford

"What I think bloggers have that no one else has is we have learned the power of our community. We have learned the power of our social media. And we know how to utilize those things to build our brand and build our market and build what we are saying is important to us. And that’s the true power of collaborating...to be able to collaborate maybe with similar paths but you guys can both bring something different to the table." Taylor Bradford

"Do you have time to collaborate with somebody? And do they have time to collaborate with you? Because you don’t want to put all of your eggs in the basket and for them to put two. You know you want it to be a 50/50 thing so it benefits both of you, regardless of it’s your idea." Taylor Bradford

QUOTES BY KIRSTEN
"I blogged in a vacuum, which is to say I did not talk to any other bloggers, I did not know what was going on and I wish now that I did because I just look back at those years and think how much better of a blogger I would be now had I been really learning or talking to other people or implementing things that I know how to implement now." Kirsten Oliphant

"The more I hung around with other bloggers and kind of connected with some of those same bloggers at the Blog Elevated conference also, a whole set of new bloggers, I really just started to soak up information like a sponge and not just information. I joined a little tribe of people after the conference and we all had sort of different kind of blogs." Kirsten Oliphant

"One of the biggest things to realize as you’re doing [in collaborating] so is that they are going to evolve...sometimes you go into something with one sort of idea in mind of what is will be and then it changes and that’s sort of necessary." Kirsten Oliphant

"Sometimes people go into podcasting thinking they are going to blow up because they have big guests and they think the guests will share with their list...but I do know that some people share better than others. I’ll say and I have heard from other podcasters that you know they interview people and it never gets shared." Kirsten Oliphant

"Share without expecting things back." Kirsten Oliphant

"When you start collaborating with other people and working with them I think you do start to see that value, and other people see the value, and I have started to see value in myself that I didn’t know was there until someone was like, ‘you are so good at this!’" Kirsten Oliphant

"I am always learning...I feel like I start to see things differently the more I talk to other people and experts in their fields." Kirsten Oliphant

"From the conferences I’ve been to, I get so much value from connecting with other people and the things that come out of that." Kirsten Oliphant

RESOURCES AND LINKS MENTIONED
Blogger 2 Business Podcast
Create If Podcast
Blog Elevated Conference
Living Well Spending Less: 12 Secrets of the Good Life by Ruth Soukup
Podcast Movement
Biz Women Rock!
Word Press
Blogger
Twitter
Twubs
Pinterest

SHOUT-OUTS
*Links below may contain Affiliate Links. Purchasing through them help support Boss Girl Creative.*
Angela Peters: www.hairsprayandhighheels.net
#NoExcuses™ Fitness: www.pinkheelspinktruck.com/health-and-fitness
Literary Junkies: www.pinkheelspinktruck.com/literary-junkies
Ruth Soukup: www.livingwellspendingless.com
Katie Krimitsos: bizwomenrock.com
Anne Samoilov: www.fearlesslaunching.com

FIND TAYLOR ONLINE
Blog - pinkheelspinktruck.com
Instagram - @pnkheelspnktrk
Facebook - PinkHeelsPinkTruck
Pinterest - pnkheelspnktrk
Twitter - @pnkheelspnktrk

FIND KIRSTEN ONLINE
Blog - Kirsten Oliphant
Instagram - @kikimojo
Facebook - Kirsten S Oliphant
Twitter - @kikimojo
Pinterest - kikimojo
Podcast - Create If Podcast

HELP SPREAD THE BOSS GIRL LOVE!
It would be amazeballs if you shared Boss Girl Creative Podcast with your fellow Boss Girls on twitter. Click here to tweet some love!
If you love this podcast, head on over to iTunes and kindly leave a rating, a review and subscribe!

Aug 19, 2015

BGC ANNOUNCEMENTS
* Welcome to the tenth episode of the Boss Girl Creative Podcast!! Today I'm interviewing Rachel Matthews from A Southern Fairytale. Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Have you seen the BGC Intensive??
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me on Periscope (@pnkheelspnktrk) on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlQA

EPISODE AT A GLANCE
* Overcoming obstacles
* Looking back at the beginning
* Saying "No"
* Easy and hard times as a food blogger
* Managing fear in a business
* Inspiring BGC
* Looking into the future
* Current Projects

QUOTES BY TAYLOR
"I would just rather have someone go find something else to read than cause me problems like you know because we do grow and we do change and that’s the nature of any business and that's what we are, we are businesses." Taylor Bradford

"I will share whatever I am talking about, [in] the very first paragraph, I will interject whatever personality I have and whatever commentary I have." Taylor Bradford

"We are kind of in a solo business even though we have other bloggers that we can go chat with, this is still our solo business, and you need someone that is not in your world to be able to cushion you." Taylor Bradford

"You don’t really want to burn out because this is your job and this is your business that you have been cultivating for so long but you need to be able to kind of renew yourself somehow and how do you do that well, you almost need to force yourself to take a break in order to recharge and be able to continue to put out the compelling content." Taylor Bradford

QUOTES BY RACHEL
"Really trying to stay true to why I started doing it and staying true to my own voice instead of trying to get caught up in the fads or things that really don’t fall along my voice or my audience or my message which really is a food blog with family on the side." Rachel Matthews

"I have found myself saying, ‘well if I just post about this once, then I can kind of maximize on this,’ and it never feels authentic to me." Rachel Matthews

"She [a reader] had a point that she sees people jumping on band wagons and all of a sudden they go away from the person that she’s loved reading, I also went and explained to her well we are all growing and sometimes you read a blog for a long time and then the blog goes on a different path because that is where that blogger has gone." Rachel Matthews

"You kind of have to realize that sometimes while they’re [readers] there for what the service you’re providing, they are not interested in who you are as a person, so that is an interesting line to walk as a food blogger...is how much personal do you get into and how much do you just stay recipes." Rachel Matthews

"Closing the door is never a good idea as far as I believe. Always leave it open and I will tell you something, all PR people of all levels and of all companies talk." Rachel Matthews

"My love language is food, hands down and doing this has allowed me to pursue photography which has always been a passion of mine but I never thought would be something that I could do further than a side hobby or a tourist." Rachel Matthews

"The hardest [part of blogging] is being a business. Not just doing it for fun, really taking the time and doing the research and continually learning and following all the ever loving different changes of every network and every new thing that comes out." Rachel Matthews

"Prayer, really, as cliché or trite as that sounds, when I start to feel like I can’t do this or questioning myself or really just going ‘oh my gosh is this going to be the right decision, am I doing the best for myself, for my family, for everything'...taking a minute and kind of closing everything down, saying a prayer and sometimes going to my husband and saying, ‘okay, help me, let’s talk,’ because he is my biggest sounding board but he's also my biggest supporter." Rachel Matthews

"Many more spouses are coming to conferences and seeing the space and getting to understand what happens, and seeing the power behind it. And also for how far that this space has come, and how many people are coming out of this with radio shows and TV shows and books, cookbooks, all of these amazing experiences and the way that they are being kind of rocketed into the stratosphere has really made more people step back and go "oh"." Rachel Matthews

"Be authentic, be kind, and lift others up because if we don’t do those things and we don’t put that out there, what kind of world are we creating for ourselves but what are we leaving for those that come behind us." Rachel Matthews

RESOURCES AND LINKS MENTIONED
The Beauty of Different by Karen Walrond
Mom 2.0 Summit
Facebook
Twitter
Pinterest
Instagram
Periscope
YouTube

SHOUT-OUTS
*Links below may contain Affiliate Links. Purchasing through them help support Boss Girl Creative.*
Nutella
Kristen Doyle: www.dineanddish.net
Karen Walrond: www.chookooloonks.com/blog
Lulu Lemon: www.lululemon.com
Ooh La La Sweets: www.ohlalasweets.com
Farrah Braniff: www.farrahbraniff.com
Jill Krause: www.babierabies.com
Amy Locurto: www.livinglocurto.com
California Avocado Commission: www.californiaavocado.com

FIND TAYLOR ONLINE
Blog - pinkheelspinktruck.com
Instagram - @pnkheelspnktrk
Facebook - PinkHeelsPinkTruck
Pinterest - pnkheelspnktrk
Twitter - @pnkheelspnktrk

FIND RACHEL ONLINE
Blog - A Southern Fairytale
Instagram - @sthrnfairytale
Facebook - A Southern Fairytale
Twitter - @sthrnfairytale
Pinterest - asouthernfairytale

HELP SPREAD THE BOSS GIRL LOVE!
It would be amazeballs if you shared Boss Girl Creative Podcast with your fellow Boss Girls on twitter. Click here to tweet some love!
If you love this podcast, head on over to iTunes and kindly leave a rating, a review and subscribe!

Aug 12, 2015

BGC ANNOUNCEMENTS
* Welcome to the ninth episode of the Boss Girl Creative Podcast!! Today I'm interviewing Anne Samoilov from Fearless Launching. Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me on Periscope (@pnkheelspnktrk) on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlQA

EPISODE AT A GLANCE
* Overcoming obstacles
* When to say “no”
* Looking back at the beginning
* Difficult times and easy times
* Managing fear in business
* The Future of Fearless Launching

QUOTES BY TAYLOR
"I do have to take a step back and if it’s not going to be like a good fit with the brand, but if I know I’m going to have to like jump through a million hoops, if it’s not worth the hoop jumping, than there’s just no reason to say yes. So whether or not it’s the best thing since sliced bread, if I have to do too much like to make that same kind of whatever it happens to be…I do think now I look at things in a sense of, ‘how is my health going to be affected?’ 'Am I going to be stressed out, am I not going to have sleep?'" Taylor Bradford

"If you’re just sitting there like how are you ever going to get going forward you know if you can’t share what you’re going through and whether or not it’s a setback or a hurdle or whatever it might be, there is probably someone, if not you, that can give some insight." Taylor Bradford

QUOTES BY ANNE
"I think my biggest obstacle just ever, and if there’s ever an issue, it’s to do with confidence actually, believe it or not. Something I do just kind of try to convince myself, trick myself that I am confident into doing something. But the belief is something I fight almost, not every single day but if there is something that I start freaking out about it’s usually tied to; did I give enough, are my skills enough, do I know what I’m talking about." Anne Samoilov

"I always want to help people, but I’ve had to really reel myself in and do that same thing and say ‘why am I not feeling this?’ ‘Why am I not feeling it?’ And so for me there's really practical concerns, I have my daughter...there's things that are going on with her school, there might be things that are going on with me and I always remind myself of past times when I didn’t say no, and I should have." Anne Samoilov

"I started working just toward something. I wasn’t sure what it was. But I definitely saw like the day to day of what I would be doing and things I'd be creating and how I would be working with helping people and teaching, definitely teaching, always teaching." Anne Samoilov

"The easiest part is creating new things. Because I get excited about new ideas and not just my own but other peoples, so that keeps me engaged and excited in Fearless Launching." Anne Samoilov

"The hardest thing has been being myself. But just realizing ‘okay people don’t like it, whatever, they can take a walk or whatever’ and also getting over myself that anyone really cares if I’m goofy or not." Anne Samoilov

"Anytime that I feel anxious and that's as close to fear that I can think. Whether it’s related to maybe like my money goal, afraid I’m not going to reach them. What happens when people find out. It’s all that kind of stuff. It’s all very self-preservation. I’m trying to make sure that I, you know, stay as reputable and respectable as I can. That if I ever feel anxious about those things...the way that I fight it is that I just take action on something. Like I’ll just take out my to do list and start taking action and I immediately don’t feel anxious anymore." Anne Samoilov

RESOURCES AND LINKS MENTIONED
Fearless Launching
B-School
Pinterest

SHOUT-OUTS
*Links below may contain Affiliate Links. Purchasing through them help support Boss Girl Creative.*
Hilary Rushford
Erika Lyremark
Marie Forleo
Joe Polish
#NOEXCUSES™ Fitness365
Discovery Channel
Doterra Oils
Young Living Essential Oils
Laura Roeder
Derek Halpern
James Wedmore
Lewis Howes
GaryVee
Morgan Freeman
Alexis Giostra aka Miss Trenchcoat
Starbucks
Daniel Craig
Jessica Kupferman

MORE FROM TAYLOR
Blog - pinkheelspinktruck.com Instagram - @pnkheelspnktrk
Facebook - PinkHeelsPinkTruck
Pinterest - pnkheelspnktrk
Twitter - @pnkheelspnktrk

MORE FROM ANNE
Website - Anne Samoilov Instagram - @annesamoilov
Facebook - Anne Samoilov
LinkedIn - Anne Samoilov
Twitter - @annesamoilov
Fearless Launching - Fearless Launching
Podcast - The Fearless Launching Show

HELP SPREAD THE BOSS GIRL LOVE!
It would be amazeballs if you shared Boss Girl Creative Podcast with your fellow Boss Girls on twitter. Click here to tweet some love!
If you love this podcast, head on over to iTunes and kindly leave a rating, a review and subscribe!

Aug 5, 2015

BGC ANNOUNCEMENTS
* Welcome to the eighth episode of the Boss Girl Creative Podcast!! Today I'm interviewing Heather Disarro from Heather's Dish. Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me on Periscope (@pnkheelspnktrk) on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlQA

EPISODE AT A GLANCE
* Facing obstacles in the blogging world
* Choosing the right opportunities
* Balancing family and blogging
* Overcoming failure
* Being yourself

QUOTES BY TAYLOR
"There is really no rule book…as far as how you do something, or how you grow your brand or how you grow your community, or whatever it is your trying to do, there's no rulebook, we kind of invent things as we go." Taylor Bradford

"Brands are flying by the seat of their pants because this is a new space for them and as far as traditional advertising and traditional media, they have a set process and whereas an online world, there is really not one yet." Taylor Bradford

"The moment that you can just be honest with yourself that there is a potential for failure, and it’s okay to have those thoughts and feelings, I think you become more true and real to your readers, that your product and what you’re creating and what you’re putting out there in the world becomes better, because we are human. We're not perfect." Taylor Bradford

QUOTES BY HEATHER
"Honestly, the biggest obstacle is always myself, which is you know, I feel like typically the case, just when you’re trying to do something and you have so many creative people out there that are doing something similar…it can be really hard to not second guess yourself on every single thing that you do and so kind of getting over that, and getting over the hurdle of instead of trying to be like other people, just trying to take what you love about their style and apply it to my own style." Heather Disarro

"This is an every growing, ever changing industry. And it's still kind of a baby industry at this point and so just as advertisers and third party companies and ad networks kind of are always changing their policies and having to go with the ebb and flow of that, that's always been another big obstacle." Heather Disarro

"I had to get to a point where I was like ‘okay my time is worth this much money,’ and not just because it’s my time because now it’s my children’s time and my husband’s time and they deserve to have a mom and a wife who’s completely present when they are home and I can’t be that if I don’t be very selective with what I do. So I really only try to work with companies that I really believe in what they do, that they have a good reputation…" Heather Disarro

"To go from wishing I could get some free granola bars to making a full time income, I didn’t even put the two together." Heather Disarro

"I’d rather know that I put it all on the table, rather than held back and I hope my boys see me, I hope they do see me fail and see me get back up again and do it different and try again, because I think that is one of the biggest life lessons I could ever teach them." Heather Disarro

"You can look at other people and kind of gleam things that you really like from their work but, as far as aspiring to be exactly like somebody or to be the next somebody, you know it’s so much better if your just try to be yourself." Heather Disarro

RESOURCES AND LINKS MENTIONED
Arkansas Women Bloggers Conference
AWBU Foodie Friday
Federal Trade Commission (FTC)
Food Buzz
Federated Media
BlogHer Food
Adobe Photoshop
Adobe Illustrator
Pinterest

SHOUT-OUTS
*Links below may contain Affiliate Links. Purchasing through them help support Boss Girl Creative.*
Ree Drummond aka The Pioneer Woman
Ree Drummond's Black Heels and Tractor Wheels Book
Joe Thomas
Cleveland Browns
The American Dairy Association
Starbucks
Lord of the Rings Trilogy
The Hobbit
It’s Complicated
Total Eclipse of the Heart
Pierce Brosnan
Tracy Shutterbean
Boo Mama (Sophie Hudson)
Melanie Shankle
PBS Kids

MORE FROM TAYLOR
Blog - pinkheelspinktruck.com
Instagram - @pnkheelspnktrk
Facebook - PinkHeelsPinkTruck
Pinterest - pnkheelspnktrk
Twitter - @pnkheelspnktrk

MORE FROM HEATHER
Blog - Heather's Dish
Instagram - @heathersdish
Facebook - Heather's Dish
Pinterest - heathersdish
Twitter - @heathersdish
Etsy - Amber Coast Design

1