I used to think that being niched down in business would make me feel claustrophobic. But really, it just hurt me in trying to speak to my ideal client sooner. Being niched down in business helps to take all of that resistance away and your ideal client will find you faster because you are speaking straight to them. So instead of speaking to everybody (which means you are truly speaking to nobody), it's time for you to intentionally niche down so you can attract your ideal clients sooner rather than later! Tune in to hear how to do this & why it's important.
🖤 Why It's Important To Niche
🖤 Not Niching Down Has Big Problems
🖤 Niching is Part of Your Purpose
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EPISODE 407 - STOP BEING THE "COE"
EPISODE 398 - WAYS TO GET FREE LEADS
EPISODE 358 - SPRING CLEANING FOR YOUR BUSINESS
EPISODE 308 - THINGS YOU CAN DO RIGHT NOW TO MOVE YOUR BUSINESS FORWARD
EPISODE 208 - WHEN CLIENTS DISAPPOINT YOU
EPISODE 108 - USING FACEBOOK GROUPS FOR YOUR BIZ & BLOG
EPISODE 008 - INTERVIEW WITH HEATHER DISARRO
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In the very beginning of your business journey, carrying the COE letters is quite normal. Especially for small business owners. However, we can't be COE forever. We shouldn't be the COE. Tune in to this episode to find out how to swap those letters for CEO status instead!
🖤 How to Stop Being a COE
🖤 Value of CEO Days
🖤 Creating Processes
🖤 Setting Boundaries
**Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.**
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* RESOURCE: Contract Templates for your Business
* YOUTUBE CHANNEL: Subscribe to the BGC YouTube Channel for new episodes of Spilling the Business Tea!
EPISODE 406 - PRODUCTIVITY HACKS TO KEEP YOU ON TRACK
EPISODE 397 - AI & CONTENT CREATION
EPISODE 357 - SELLING A LITTLE DIFFERENTLY
EPISODE 307 - THE IMPORTANCE OF CHOOSING YOU
EPISODE 207 - WHY GRATITUDE MATTERS IN BUSINESS
EPISODE 107 - ANATOMY OF LANDING PAGES & LEAD PAGES
EPISODE 007 - ALL ABOUT INSTAGRAM
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Ever have one of those days where your day completely falls off the rails? You have a to do list a mile long and things either don't go your way or other fires pop up that you have to put out? Tune in to this episode to hear how to get back on track and keep your day productive.
🖤 How to Get Your Day Back on Track
🖤 Productivity Tips
🖤 How to Better Prepare for Productivity
**Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.**
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* RESOURCE: Contract Templates for your Business
* YOUTUBE CHANNEL: Subscribe to the BGC YouTube Channel for new episodes of Spilling the Business Tea!
EPISODE 405 - HOW TO STAND OUT FROM THE CROWD
EPISODE 396 - MUST HAVE ENTREPRENEUR HABITS
EPISODE 356 - WHY FUNNELS MATTER
EPISODE 306 - GETTING GOOD AT BEING YOU
EPISODE 206 - OVERWHELM, IT'S TIME TO GO
EPISODE 106 - DEALING WITH NEGATIVITY
EPISODE 006 - SIGNS YOU'RE SELLING OUT
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Truth is this: the business landscape is incredibly crowded. So how do you stand out from the crowd? Tune in to hear how you can become the perfect fit for your ideal clients and push your business to the next level.
🖤 How to Stand Out in the Crowd
🖤 Shifting Your Mindset
🖤 Investing in Your Brand
🖤 Curating a Client Experience
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EPISODE 404 - VULNERABILITY & HOW IT AFFECTS OUR POWER
EPISODE 395 - PLANNING FOR THE NEW YEAR (PART 2)
EPISODE 355 - WHAT THEY DON'T TELL YOU
EPISODE 305 - YOU ARE CUT OUT FOR THIS
EPISODE 205 - THIS IS YOUR SIGN
EPISODE 105 - 6 THINGS YOU CAN DO RIGHT NOW FOR YOUR BLOG
EPISODE 005 - FINDING YOUR TRIBE
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Being vulnerable is a scary thing especially if you consider yourself a strong person. The fear that is involved in being vulnerable keeps most people from walking that road. Tune in to hear me talk about being vulnerable & how it affects our power & how we can take our power back.
🖤 What is Vulnerability
🖤 Giving Away Your Power
🖤 Taking Back Your Power
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EPISODE 403 - THE DARK SIDE OF ENTREPRENEURSHIP
EPISODE 394 - PLANNING FOR THE NEW YEAR (PART 1)
EPISODE 354 - YOUR BUSINESS, YOUR RULES
EPISODE 304 - BEING REALISTIC IN BUSINESS
EPISODE 204 - TIPS FOR HOSTING AN EVENT FOR CREATIVES
EPISODE 104 - MY BLOG POST MARKETING STRATEGY
EPISODE 004 - INTERVIEW WITH ADRIAN R HALE
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The dark side of being an entrepreneur is the mental health challenges that are involved: stress, anxiety, depression, & imposter syndrome. It's okay to not be okay. It is not a weakness & it's not your fault. If your mental health seems off in any way - ask for help & tune in to hear ways on how to care for yourself.
🖤 My Dark Side Journey
🖤 Asking for Help
🖤 Ways to Care for Your Mental Health
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EPISODE 402 - HOW TO MAKE FRIENDS & FIND COMMUNITY AS AN ADULT
EPISODE 393 - HOW TO ORGANIZE YOUR WEBSITE
EPISODE 353 - UNDERSTANDING THE POWER OF YOUR PURPOSE
EPISODE 303 - TIPS FOR CRUSHING QUARTER 2
EPISODE 103 - BLOGGING MISTAKES
EPISODE 003 - INTERVIEW WITH SOPHIE HUDSON aka BOOMAMA
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Making friends and finding community as an adult is challenging. Add the caveat of being a business owner and it's just down right hard to find people who get what you do, especially once you find success. In this episode, I'm sharing about my own journey & ways, even as introverts, to find friends & community as an adult.
🖤 My Own Journey
🖤 Why It Can Be Hard to Make Adult Friends
🖤 How to Make Friends as an Adult
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EPISODE 401 - HOW RIHANNA SCHOOLED US AT SUPER BOWL 57
EPISODE 392 - THE CUSTOMER JOURNEY EXPLAINED
EPISODE 352 - THE RULES OF SUCCESS
EPISODE 302 - WHAT I'VE LEARED FROM STARTING A YOUTUBE CHANNEL
EPISODE 202 - STOP BEING BUSY & DO THESE THINGS ASAP
EPISODE 102 - SITEMAPS & SEARCH CONSOLE
EPISODE 002 - BUILDING YOUR BRAND
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Rihanna took us to BadGalRiRi business school during her halftime performance at Super Bowl 57 by reminding us the importance of brand storytelling. What does your brand story say about you? Are you purposeful in your story? Are you aligned in your story? Tune in to hear the lessons we were all reminded of during her 13 minute halftime performance.
🖤 BadGalRiRi Business School
🖤 What Rihanna Reminded Us To Do
🖤 My Takeaways from SB57 Halftime Performance
**Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.**
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EPISODE 400 - RENAMING THE PODCAST & CELEBRATING 400 EPISODES
EPISODE 391 - ALL ABOUT CREATING BATCH DAYS
EPISODE 351 - INSTAGRAM REELS TIPS
EPISODE 301 - WHY YOU SHOULD BE UNAPOLOGETICALLY YOU
EPISODE 201 - IMPORTANCE OF FINDING A COMMUNITY OF LIKE-MINDED WOMEN
EPISODE 101 - CONVERTING VISITORS TO READERS
EPISODE 001 - INTRODUCTION & INVESTING IN YOURSELF
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I'm celebrating 400 episodes of this podcast with a rebrand to The Purposely Aligned Entrepreneur. I share the journey through a name change (and not a full rebrand), how I landed at the name, what's happening to Boss Girl Creative & more!
🖤 Celebrating 400 Episodes
🖤 Renaming the Podcast
🖤 What BGC is becoming
🖤 Exciting Things on Horizon
**Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.**
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* RESOURCE: Contract Templates for your Business
* YOUTUBE CHANNEL: Subscribe to the BGC YouTube Channel for new episodes of Spilling the Business Tea!
EPISODE 399 - HOW TO MEASURE SUCCESS
EPISODE 390 - WHAT MAKES UP PRICING?
EPISODE 350 - WHEN IS TOO MUCH TOO MUCH?
EPISODE 300 - 20 LESSONS I'VE LEARNED IN BUSINESS DURING THE LAST 300 EPISODES
EPISODE 200 - MAKING YOUR BUSINESS BETTER
EPISODE 100 - BLOGGING TIPS & CELEBRATING 100
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How do you measure success? I bet it's not how success should be measured. Tune in to learn how to measure success and be prepared to change how you think success is measured - come with an open mind!
🖤 How to Measure Success
🖤 How to Diversify Your Life Portfolio
**Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.**
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EPISODE 398 - WAYS TO GET FREE LEADS
EPISODE 389 - HOW TO MAXIMIZE YOUR OFF SEASON
EPISODE 349 - HOW TO MAXIMIZE YOUR TIME
EPISODE 299 - COPYRIGHT INFRINGEMENT & WHAT YOU NEED TO KNOW
EPISODE 199 - DEAR FUTURE SELF
EPISODE 099 - THE FTC SPEAKS AGAIN!
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Curious how to get free leads for your business? Tune in to hear 5 strategies on how you can get free leads for your business!
🖤 How to Get Free Leads
🖤 Strategies Associated with Free Leads
**Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.**
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* MY BOOK: Snag a copy!
* RESOURCE: Contract Templates for your Business
* YOUTUBE CHANNEL: Subscribe to the BGC YouTube Channel for new episodes of Spilling the Business Tea!
EPISODE 396 - MUST HAVE ENTREPRENEUR HABITS
EPISODE 387 - HOW TO ELEVATE YOUR CLIENT EXPERIENCE
EPISODE 347 - CONTENT PLANNING & YOUR BLOG ARCHIVES
EPISODE 297 - WHY YOU SHOULDN'T JOIN CLUBHOUSE
EPISODE 197 - STOP MAKING THIS EXCUSE
EPISODE 097 - REVAMPING YOUR ARCHIVED CONTENT
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How can Artificial Intelligence (AI) fit into a creative entrepreneur's business? Tune in to find out how! Sharing the pros and cons & how AI can serve you in your business.
🖤 Artificial Intelligence (AI)
🖤 Content Creation
🖤 Do's & Don'ts of AI in Business
🖤 Pros & Cons of AI in Business
**Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.**
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* MY BOOK: Snag a copy!
* RESOURCE: Contract Templates for your Business
* YOUTUBE CHANNEL: Subscribe to the BGC YouTube Channel for new episodes of Spilling the Business Tea!
EPISODE 396 - MUST HAVE ENTREPRENEUR HABITS
EPISODE 387 - HOW TO ELEVATE YOUR CLIENT EXPERIENCE
EPISODE 347 - CONTENT PLANNING & YOUR BLOG ARCHIVES
EPISODE 297 - WHY YOU SHOULDN'T JOIN CLUBHOUSE
EPISODE 197 - STOP MAKING THIS EXCUSE
EPISODE 097 - REVAMPING YOUR ARCHIVED CONTENT
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This episode is all about the must have habits of entrepreneurs. Tune in to hear what you might be missing that will help you next level your business & life!
🖤 Why You Need Habits
🖤 Must Have Entrepreneur Habits
**Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.**
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EPISODE 395 - PLANNING FOR THE NEW YEAR (PART 2)
EPISODE 386 - STOP MAKING THESE BUSINESS MISTAKES
EPISODE 346 - TIPS ON HANDLING A LACK OF MOTIVATION
EPISODE 296 - THE IMPORTANCE OF COACHES
EPISODE 196 - CREATING YOUR BEST LIFE
EPISODE 096 - NEWBIES START HERE
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Are you ready for a fresh start in 2023? It's time to leave what no longer serves you in 2022, and call in more of what lights up your soul in 2023. Let's dive in to planning for a brand new year, friend! (Part 2)
🖤 Creating a Fresh Start
🖤 Making a Plan for 2023
🖤 Why It Matters
**Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.**
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* RESOURCE: Contract Templates for your Business
* YOUTUBE CHANNEL: Subscribe to the BGC YouTube Channel for new episodes of Spilling the Business Tea!
EPISODE 394 - PLANNING FOR A NEW YEAR (PART 1)
EPISODE 385 - SOPS YOU NEED IN YOUR BUSINESS
EPISODE 345 - MY JOURNEY & TIPS ON WRITING A NON-FICTION BOOK (PART 2)
EPISODE 295 - THE IMPORTANCE OF SOPS & WORKFLOWS
EPISODE 195 - WHY CREATIVES NEED TO KNOW THEIR WHAT & WHY
EPISODE 095 - BALANCING SIDE HUSTLES
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Are you ready for a fresh start in 2023? It's time to leave what no longer serves you in 2022, and call in more of what lights up your soul in 2023. Let's dive in to planning for a brand new year, friend! (Part 1)
🖤 Creating a Fresh Start
🖤 Making a Plan for 2023
🖤 Why It Matters
**Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.**
* RESOURCE: My SEO Course >> Unlocking Your SEO Potential
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* RESOURCE: Need a Podcast Editor? Hire mine & tell him I referred you...The Podcast Man
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* RESOURCE: Get organized with Evernote!
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* MY BOOK: Snag a copy!
* RESOURCE: Contract Templates for your Business
* YOUTUBE CHANNEL: Subscribe to the BGC YouTube Channel for new episodes of Spilling the Business Tea!
EPISODE 393 - HOW TO ORGANIZE YOUR WEBSITE
EPISODE 384 - STORIES TO INFUSE INTO YOUR BRAND
EPISODE 344 - MY JOURNEY & TIPS ON WRITING A NON-FICTION BOOK (PART 1)
EPISODE 294 - BEFORE YOU HIT PUBLISH
EPISODE 194 - THE IMPORTANCE OF TAKING ACTION
EPISODE 094 - CASE STUDY: WILDFLOWERS + WHIMSY
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Is your website organized? Does it flow & function for your ideal customer? Tune in to learn more about the things to consider when organizing your website.
🖤 Why Your Website Needs to Flow & Function
🖤 What Makes Up Your Website Pages
🖤 Why It Matters
**Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.**
* RESOURCE: My SEO Course >> Unlocking Your SEO Potential
* DISCOUNT: Code for 30+ free days of Podcast Audio Hosting through Libsyn: bossgirl
* RESOURCE: Need a Podcast Editor? Hire mine & tell him I referred you...The Podcast Man
* HIRE ME: Back Pocket VIP Coaching
* MY COURSES: click here to get to my courses
* YOUTUBE CHANNEL: Subscribe >> The House of Sugar Creek
* RESOURCE: Try Canva Pro, Free for 30 Days!
* RESOURCE: Get organized with Evernote!
* PATREON: Join my Support Squad Family!
* MY BOOK: Snag a copy!
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EPISODE 392 - THE CUSTOMER JOURNEY EXPLAINED
EPISODE 383 - WEAVING YOUR STORY INTO YOUR BRAND
EPISODE 343 - ORGANIZING & PLANNING FOR 2022 (PART 2)
EPISODE 293 - THE ONE ABOUT SALES
EPISODE 193 - KICKING SELF-DOUBT TO THE CURB
EPISODE 093 - HOW TO COLD PITCH BRANDS
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From stranger to customer to loyal fan, the customer journey is an important one. With touchpoints involved at each step, it's important to understand the process involved so you can turn a stranger into a customer and then a loyal fan. Tune in to learn more about this process!
🖤 What is a Customer Journey?
🖤 What are the Steps Involved?
🖤 How to Craft a Customer Journey
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EPISODE 391 - ALL ABOUT CREATING BATCH DAYS
EPISODE 382 - MARKETING HABITS YOU NEED
EPISODE 342 - ORGANIZING & PLANNING FOR 2022 (PART 2)
EPISODE 292 - TOOLS, APPS & WP PLUGINS I'M LOVING
EPISODE 192 - ONLINE TOOLS TO MAKE BIZ LIFE EASIER
EPISODE 092 - INTERVIEW WITH DANA MALSTAFF OF BOSS MOM
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Feeling like you need help tackling all the things? Are you drowning in your never ending to-do list? Time is finite. Create a strategy that makes it feel infinite. Tune in to learn all about creating batch days and make it part of your business strategy. Take back your time!
🖤 What is a Batch Day?
🖤 Why Are Batch Days Important?
🖤 Creating a Batch Day Strategy
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EPISODE 390 - WHAT MAKES UP PRICING?
EPISODE 381 - ELEMENTS OF A STRONG BRAND
EPISODE 341 - ORGANIZING & PLANNING FOR 2022 (PART 1)
EPISODE 191 - WHY YOU NEED BUSINESS BESTIES
EPISODE 091 - MAINTAINING YOUR BRANDS INTEGRITY
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Pricing is a sticky subject for a lot of people. While some think it's straightforward, others feel that it's not. I'm here to say that there are 5 must have elements that should make up your pricing & then suggestions on how to handle the parts that aren't so straight forward. Tune in!
🖤 What Makes Up Pricing
🖤 How to Determine Your Pricing
🖤 Is Worth Involved in Pricing?
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EPISODE 389 - HOW TO MAXIMIZE YOUR OFF SEASON
EPISODE 380 - WHY YOU NEED A BRAND STRATEGY
EPISODE 340 - DON'T MAKE THESE BUSINESS MISTAKES
EPISODE 290 - WHAT TO DO AFTER YOU PUBLISH A BLOG POST
EPISODE 190 - DIVING INTO FACEBOOK ADS
EPISODE 090 - WRITING FOR YOUR IDEAL READER
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Finding yourself entering into a period of less busy in business? This episode is for you! Learn how you can plan to stay proactive during your off season that will help you reduce stress during your busy season!
🖤 How to Make the Most of Your Off Season
🖤 Steps to Take During Your Off Season
🖤 How to Be Less Stressed During Busy Season
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EPISODE 388 - WHY PILLARS & PURPOSE MATTER
EPISODE 379 - WHY YOU NEED A MARKETING STRATEGY
EPISODE 339 - LESSONS LEARNED FROM YOUTUBE
EPISODE 289 - SETTING INTENTIONS & GOALS FOR A NEW YEAR
EPISODE 189 - MAINTAINING HEALTHY LISTS
EPISODE 089 - HOW TO GET YOUR READERS TO COME BACK
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Without purpose, your business has zero foundation. Without pillars, your business has zero structure. Tune in to find out why pillars and purpose matter in business.
🖤 Why Purpose Matters
🖤 Why Pillars Matter
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EPISODE 387 - HOW TO ELEVATE YOUR CLIENT EXPERIENCE
EPISODE 378 - WHY YOU NEED A BUSINESS STRATEGY
EPISODE 338 - DON'T BE A CONTENT TOURIST
EPISODE 288 - HOW TO USE GOOGLE SEARCH CONSOLE
EPISODE 188 - MORNING ROUTINES FOR CREATIVES
EPISODE 088 - IDEAL READER CASE STUDY: MAKING MRS. M
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Your client's experience should be something that sits at the top of your "this is important for my business" list. It's what can take you and your business to the next level. It's what turns clients into raving fans which means more referrals and sales for you. Tune in to see how you can elevate your client experience.
🖤 The 3 Steps to Elevating Your Client Experience
🖤 Why Your Client Experience is Important
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EPISODE 386 - STOP MAKING THESE BUSINESS MISTAKES
EPISODE 377 - BUSINESS, BRAND & MARKETING STRATEGY 101
EPISODE 337 - ARE YOU WORTH FOLLOWING?
EPISODE 287 - KEYWORD PLANNING 101
EPISODE 187 - OVERCOMING BUSINESS FEARS
EPISODE 087 - WHEN YOU FINALLY HAVE AN A-HA!
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Are you making any of these business mistakes? If you are, you need to stop what you're doing and immediately course correct! Tune in to listen to the mistakes so that you can continue you forward progress in your business!
🖤 Are You Making These Business Mistakes?
🖤 Why You Need to Stop
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EPISODE 385 - SOPS YOU NEED IN YOUR BUSINESS
EPISODE 376 - WHY I DELETED MY ENTIRE EMAIL LIST
EPISODE 336 - WHAT'S HOLDING YOU BACK?
EPISODE 286 - WHY YOU SHOULD BE USING GOOGLE ANALYTICS
EPISODE 186 - BUSINESS BOOKS TO READ IN 2019
EPISODE 086 - WHEN EXPECTATIONS FAIL
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Having a standard operating procedure (SOP) is imperative if you have any kind of growth goal in your business. It helps you streamline your processes by creating a step-by-step process for the most important parts of your business. Tune in to hear the various SOPs that you need in your business.
🖤 What are SOPs?
🖤 Why Are SOPs Important?
🖤 The SOPs You Need In Your Business
**Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.**
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EPISODE 384 - STORIES TO INFUSE INTO YOUR BRAND
EPISODE 375 - THE IMPORTANCE OF A MORNING ROUTINE
EPISODE 335 - RUNNING YOUR BUSINESS SCARED?
EPISODE 285 - MINDSET SHIFTS IN HARD TIMES
EPISODE 185 - 2018 YEAR IN REVIEW + PEP TALK FOR 2019
EPISODE 085 - IT'S TIME FOR TAXES
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Brand storytelling is not just about your origin story. It's also about the micro-stories: the stories that include your client experiences, your transformations, your values, etc. Tune in to hear the micro-stories that need to be infused into your overall brand story.
🖤 Stories You Need to Tell
🖤 Why You Need the Mini-Stories
🖤 How to Add These Stories to Your Brand
**Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.**
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EPISODE 383 - WEAVING YOUR STORY INTO YOUR BRAND
EPISODE 374 - HOW TO PERFECT YOUR CONTACT PAGE
EPISODE 334 - HOW TO CREATE A BRAND THROUGH YOUR OWN STORY
EPISODE 284 - CANCEL CULTURE & ENTITLEMENT
EPISODE 184 - WHY FEELING STUCK MIGHT SOMETIMES BE A GOOD THING
EPISODE 084 - CREATING MORE CONTENT
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