It's been awhile since the FTC has made any kind of public announcement, but they are back with a Press Release stating they sent letters to 90 Instagram Influencers and Brands. Take a listen to what their latest Press Release is all about!
BGC ANNOUNCEMENTS
* Welcome to the 99th episode of the Boss Girl Creative Podcast!! Today's episode is all about the latest Press Release from the FTC. This is all about disclosures!!
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INSIDE THIS EPISODE
* The FTC speaks
* My Soap Box Item
* Lord & Taylor example
* The importance of disclosure
RESOURCES MENTIONED
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* PRESS RELEASE: FTC Staff Reminds Influencers and Brands to Clearly Disclose Relationship
* Influencer Template Letter from FTC
* Brands Template Letter from FTC
* FTC's Endorsement Guides: What You Are Asking (FAQ page)
* FTC Endorsement Guides
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