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Boss Girl Creative | Unconventional Business Wisdom

Boss Girl Creative Podcast, hosted by Taylor Bradford. Leading a Business Revolution πŸ‘‰πŸ» where business isn’t one size fits all, procrastination is okay & unconventional is normal. THIS IS >> YOUR EMPIRE. YOUR RULES πŸ’ͺ🏻
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Boss Girl Creative | Unconventional Business Wisdom
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All Episodes
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Now displaying: December, 2015
Dec 30, 2015

BGC ANNOUNCEMENTS
* Welcome to the 29th episode of the Boss Girl Creative Podcast!! In Today's episode, I'm interviewing Kym Gold, best known as the co-founder of True Religion Brand Jeans.
* Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Have you seen the BGC Intensive??
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me on Periscope (@pnkheelspnktrk) on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlQA

INSIDE THIS EPISODE
* How to start
* Finding a support system
* Patience
* Having passion to create
* Building women up
* Balancing act between life and business
* Quality of time
* Look for your yes

JUICY QUOTES
"Long before I knew I wanted to do this...being an identical triplet set me up to say, 'how can I be an individual?'" Kym Gold

"The best source of knowledge is doing it and going out there and learning by your mistakes." Kym Gold

"How can I be successful in having women wear my clothing and feeling good in it?" Kym Gold

"Women don't compliment each other enough." Kym Gold

"When you plant the seeds, to build the trees, to build the forest for women, imagine how much more powerful we will be." Kym Gold

"I would never want to be the would-a, could-a, should-a person." Kym Gold

"When you are home...be present." Kym Gold

MENTIONS
*May contain affiliate links below.
Iris Apfel
True Religion Brand Jeans
Pucci
Donna Karan
Diane von Furstenberg
Urban Zen
Coterie
Gold Standard: How to Rock the World and Run an Empire

FIND TAYLOR ONLINE
Blog - pinkheelspinktruck.com
Instagram - @pnkheelspnktrk
Facebook - PinkHeelsPinkTruck
Pinterest - pnkheelspnktrk
Twitter - @pnkheelspnktrk

FIND KYM ONLINE
Website - Kym Gold
Instagram - @kym3313
Facebook - facebook.com/kymberlygold
Twitter - twitter.com/kym_gold
Book - Gold Standard: How to Rock the World and Run an Empire

HELP SPREAD THE BOSS GIRL LOVE!
It would be amazeballs if you shared Boss Girl Creative Podcast with your fellow Boss Girls on twitter. Click here to tweet some love!
If you love this podcast, head on over to iTunes and kindly leave a rating, a review and subscribe!
Dec 23, 2015

BGC ANNOUNCEMENTS
* Welcome to the 28th episode of the Boss Girl Creative Podcast!! In Today's episode, Jennifer and I talk about comments on your blog and how that may or may not gauge your influence.
* Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Have you seen the BGC Intensive??
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me on Periscope (@pnkheelspnktrk) on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlQA

 
INSIDE THIS EPISODE
* Blog comments
* Being present on social media
* Micro-blogging
* Alexa & Pagerank
* Bloggers don't work for free
* Who you are writing for?
* Who is your person?

JUICY QUOTES
"It's impossible to gauge anything by comments." Jennifer Salter

"It's important...your focus should be on building your community around your brand. I think that is going to be the best indicator for your influence and for your reach within your own community, to give you some gauge points." Taylor Bradford

"People are taking their conversations out on social media." Taylor Bradford

"Our influence goes some much further than one dot com." Jennifer Salter

"We don't work for free, we do not work for possibilities and we do not work for exposure." Jennifer Salter

FIND TAYLOR ONLINE
Blog - pinkheelspinktruck.com
Instagram - @pnkheelspnktrk
Facebook - PinkHeelsPinkTruck
Pinterest - pnkheelspnktrk
Twitter - @pnkheelspnktrk

FIND JENNIFER ONLINE
Blog - Busy Being Jennifer Instagram - @BusyBeingJennifer
Handmade Biz - Homespun Happiness
Facebook - facebook.com/BusyBeingJennifer
Twitter - twitter.com/busybeingjenn
Shop Facebook - facebook.com/HomespunHappiness
Shop Instagram - instagram.com/shophomespunhappiness/

HELP SPREAD THE BOSS GIRL LOVE!
It would be amazeballs if you shared Boss Girl Creative Podcast with your fellow Boss Girls on twitter. Click here to tweet some love!
If you love this podcast, head on over to iTunes and kindly leave a rating, a review and subscribe!
Dec 16, 2015

BGC ANNOUNCEMENTS
* Welcome to the 27th episode of the Boss Girl Creative Podcast!! In Today's episode, Carly and I discuss how to pitch brands.
* Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Have you seen the BGC Intensive??
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me on Periscope (@pnkheelspnktrk) on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlQA

 
INSIDE THIS EPISODE
* Pitching Brands
* Brands pitching bloggers
* Your Ideal Reader...Your Target Audience
* Components of a standard pitch

JUICY QUOTES
"The big thing is to take the middle man out. To take the blogger network out of the equation." Taylor Bradford

"When you are working with the brand directly, you also have more flexibility in terms of length of contract, focus. You are really able to tailor a campaign to your audience versus a campaign that a company has gone to a network and paid to have 50 bloggers participate in. So you can really be sure it's perfect for your readership versus everyone else in your niche." Carly Anderson

"If it doesn't make sense for your brand, there is no point in pitching them." Taylor Bradford

"It's going to end up being one of those posts that is difficult to write. [one that doesn't fit with your brand or is a stretch]" Carly Anderson

"You have to always be careful with how you say no to the brand." Taylor Bradford

"If you have the perfect blogger for what they are looking for, recommend them." Taylor Bradford

"It's a matter of what they have to offer and when they are able to pay." Carly Anderson

"Looking at it as an opportunity to pitch what you can do, is the best way to go." Carly Anderson

"Nobody wants to work with that rude girl." Carly Anderson

"Identify the brands that you most want to work with. That most aligns with your community and your brand. And go after those companies and those brands. As long as there is a mutual benefit to the two of you, it's probably going to work. Most likely. Unless you are pitching to the moon or something." Taylor Bradford

"It's important to come up with who is your customer." Taylor Bradford

RESOURCES AND LINKS MENTIONED
*Links below may contain Affiliate Links. Purchasing through them help support Boss Girl Creative.*
No Resources.

SHOUT-OUTS
Target
Old Navy

FIND TAYLOR ONLINE
Blog - pinkheelspinktruck.com
Instagram - @pnkheelspnktrk
Facebook - PinkHeelsPinkTruck
Pinterest - pnkheelspnktrk
Twitter - @pnkheelspnktrk

FIND CARLY ONLINE
Blog - Lipgloss and Crayons
Instagram - @lipglossandcrayons
Facebook - facebook.com/LipglossandCrayons
Twitter - twitter.com/lipglosscrayons

HELP SPREAD THE BOSS GIRL LOVE!
It would be amazeballs if you shared Boss Girl Creative Podcast with your fellow Boss Girls on twitter. Click here to tweet some love!
If you love this podcast, head on over to iTunes and kindly leave a rating, a review and subscribe!
Dec 9, 2015

BGC ANNOUNCEMENTS
* Welcome to the 26th episode of the Boss Girl Creative Podcast!! In Today's episode, Jennifer and I discuss all things Disclosures!
* Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Have you seen the BGC Intensive??
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me on Periscope (@pnkheelspnktrk) on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlQA

INSIDE THIS EPISODE
* Disclosures
* The Federal Trade Commission (FTC)

JUICY QUOTES
"What is a disclosure? In general laymen terms, it's just you alerting your readers that you received product or compensation or the post is sponsored. Or the tweet is sponsored. You are alerting them to that fact." Taylor Bradford

"Disclosures are mandated by the Federal Trade Commission (FTC)." Taylor Bradford

"The key things that you need to pay attention to in there (in the Dot Com Disclosure guidelines from the FTC) is that a disclosure has to be clear, concise and conspicuous." Taylor Bradford

"The rule states that it (your disclosure) has to be before your first outbound link." Jennifer Salter

"When it comes to disclosures on your website or your blog, that's it. That's the bottom line. You have to disclose. If you get paid for something. You have to disclose that you got paid." Taylor Bradford

"You have to tell them (your reader) because they need to take that into consideration in whether or not you have a biased opinion on the product or service or something. If they don't know that you received compensation for something, they are going to take you at face value. But what if you did receive compensation, you might blur the lines a little bit on something if you weren't satisfied or what not. People need to know that kind of stuff." Jennifer Salter

"You do not want to dupe a consumer. They can go right to the FTC and report you for that." Taylor Bradford

"A person coming over from Pinterest doesn't understand the blogging world, if they are not a blogger themselves. You have to be writing like they don't know there's rules." Taylor Bradford

"You have to write like they (your readers) know nothing and you are explaining from the very beginning and in the most basic form." Jennifer Salter

"Do not use hashtag #sp because your typical person does not know what that stands for." Taylor Bradford

"You can't use the "I didn't know"." Taylor Bradford

"You need to start asking questions, especially if this is something you want to do to start making some side hustle money from." Taylor Bradford

RESOURCES AND LINKS MENTIONED
*Links below may contain Affiliate Links. Purchasing through them help support Boss Girl Creative.*
FTC Dot Com Disclosure Guidelines
The FTC's Endorsement Guidelines: What People Are Asking
Appropriate disclosure tags on social media: any form of ad (#ad, AD, ad, [AD], [ad]); sponsored or #sponsored

SHOUT-OUTS
None in this episode.

FIND TAYLOR ONLINE
Blog - pinkheelspinktruck.com
Instagram - @pnkheelspnktrk
Facebook - PinkHeelsPinkTruck
Pinterest - pnkheelspnktrk
Twitter - @pnkheelspnktrk

FIND JENNIFER ONLINE
Blog - Busy Being Jennifer
Instagram - @BusyBeingJennifer
Handmade Biz - Homespun Happiness
Facebook - facebook.com/BusyBeingJennifer
Twitter - twitter.com/busybeingjenn
Shop Facebook - facebook.com/HomespunHappiness
Shop Instagram - instagram.com/shophomespunhappiness/

HELP SPREAD THE BOSS GIRL LOVE!
It would be amazeballs if you shared Boss Girl Creative Podcast with your fellow Boss Girls on twitter. Click here to tweet some love!
If you love this podcast, head on over to iTunes and kindly leave a rating, a review and subscribe!

Dec 2, 2015

BGC ANNOUNCEMENTS
* Welcome to the 25th episode of the Boss Girl Creative Podcast!! In Today's episode, Jennifer and I discuss Link Parties & Blog Crawls/Hops after having a question called in from Quita from Audacious Biz.
* Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Have you seen the BGC Intensive??
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me on Periscope (@pnkheelspnktrk) on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlQA

INSIDE THIS EPISODE
* Link Parties
* Blog Crawl & Hops
* Ideal Customer

JUICY QUOTES
"A link party is basically where the host blog, gives you the opportunity to leave a link and a thumbnail image that links back to your site in a particular post. The cool thing about that is that you are getting your content out in front of their viewers." Jennifer Salter

"We live in an image-based society." Jennifer Salter

"I think you have to ask yourself a couple of questions before you decide if you are going to host a link party. It's a lot of work. It's not something you just decide to do and if you want it to truly grow, you're going to have to put the time and effort behind it. And you also have to ask yourself, 'why are you doing it?'" Taylor Bradford

"If you are dropping your own links, you are hoping that you will potentially have more eye balls on your posts." Taylor Bradford

"You always want to be asking yourself, 'Is this beneficial to my ideal reader?' 'Is this answering their questions?' 'Is this providing them value?' Because those are the people, your readers, are the people that are continuing to come back to your website." Taylor Bradford

RESOURCES AND LINKS MENTIONED
*Links below may contain Affiliate Links. Purchasing through them help support Boss Girl Creative.*
Create and Crave Link Party
Inlinkz.com
No-Follow Episode
Link Party Resources for Crafts/Recipes/DIYs/Fashion
Taylor's VA Service for Link Parties - email me! (pinkheelspinktruck@gmail.com)

SHOUT-OUTS
Inlinkz.com
Quita with Audacious Biz

FIND TAYLOR ONLINE
Blog - pinkheelspinktruck.com
Instagram - @pnkheelspnktrk
Facebook - PinkHeelsPinkTruck
Pinterest - pnkheelspnktrk
Twitter - @pnkheelspnktrk

FIND JENNIFER ONLINE
Blog - Busy Being Jennifer
Instagram - @BusyBeingJennifer
Handmade Biz - Homespun Happiness
Facebook - facebook.com/BusyBeingJennifer
Twitter - twitter.com/busybeingjenn
Shop Facebook - facebook.com/HomespunHappiness
Shop Instagram - instagram.com/shophomespunhappiness/

HELP SPREAD THE BOSS GIRL LOVE!
It would be amazeballs if you shared Boss Girl Creative Podcast with your fellow Boss Girls on twitter. Click here to tweet some love!
If you love this podcast, head on over to iTunes and kindly leave a rating, a review and subscribe!

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